Koczorowski Optyk —
Professional Eyewear & Vision Care

Client:
Koczorowski Optyk

Date:
2024 year

Category:
Marketing Mix

Location:
Poland

A family-run optical business with traditions carried through generations.

Task: Update the brand identity to attract a younger audience to the Koczorowski family optical salon.

Solution:

• New logo and brand identity
• Store redesign and visual branding
• Full marketing system setup
• Loyalty program launch + promotional offers
• Website upgrades

Result:
Reactivated the dormant customer base and achieved a 40% revenue increase within just two months.

Website: koczorowski-warszawa.pl

More: Brand Guideline